On the 24th of September, our large format printing company took part in theIV Outdoor Advertising Conference as a collaborating company, organised by La Publicidad (advertising magazine) in Madrid, specifically in Callao City Lights.

We remain committed to outdoor advertising  

Throughout the day presentations were made by important professionals in the advertising sector who discussed new advances towards digitalisation, mainly in the outdoor advetising sector. 

The day began with a great opening speech by Bill Derrenger, General Manager of the Osborne Group, followed by a presentation made by JCDecaux, a world-renowned company in the outdoor advertising field.

One of the most significant parts of the event was the discussion panel led by Carlos Santos, Partner and Adviser at We 24. Moreover, thanks to their media manager’s experience, reputable mobile phone companies such as Orange and Samsung also took part.

To conclude the IV Outdoor Advertising Conference, attendees enjoyed a presentation by Pedro Fernández, Product and Marketing Director at Clear Channel.

Gigantia continues climbing higher in the outdoor advertising sector

Thanks to events like the Outdoor Advertising Conference, companies may continue to create new knowledge spaces, adding value to the sector and encouraging dialogue between professionals and agencias, as well as with different advertisers and publishers.

Gigantia couldn’t miss the opportunity to be a collaborating company at the important outdoor advertising event. This was possible thanks to our experience in the large format printing and display design sector, as well as in other services and particularly thanks to the trust placed in us by our customers over the years.

Thanks for this great opportunity!

Gigantia, large format printing company, with outdoor advertising